Visual Branding

Creative direction and design across key brand pillars for Jetex, curated to reflect its identity as a leader in luxury private aviation.

Deliverables included:

- A refined corporate identity system.
- Comprehensive brand guidelines for global consistency.
- Bespoke travel trunk design as a brand collectible.
- Stylized 3D sculptures of Jetex staff, merging art with brand culture.
- Immersive promotional pop-ups and spatial brand activations.
- Design of branded collectibles and giveaways.

Jetex is more than an aviation company. It’s a lifestyle brand built on precision, elegance, and experience.

Designing for Jetex meant stepping into a world where every detail must echo luxury. The color palettes, the materials, the proportions. Nothing was accidental. It challenged me to create visual narratives that don’t just look premium, but feel tailored to the rhythm of a global, ultra-high-net-worth clients.

Each sculpture, trunk, or design system was storytelling wrapped in sophistication.